The first of our series of
talks was "Social Media for Business".
The emerging world of social media brings incredible opportunities for
businesses to communicate directly with people in ways that were impossible
just a few years ago. Intermediaries are no longer necessary.
Your audience can now have a conversation with you (and your brand).
To see photos of the "Social Media for Business"
Speaker One - Emma D'Arcy -
Marketing. Integral Marketing is a marketing consultancy business
which focuses on social media, social media training and marketing strategy.
Emma has an excellent marketing and business background; having previously
worked for Lidl Ireland, GmbH (HQ), Retail Research Ltd and The Marketing
Centre in UL to name but a few. Emma also has a business degree, a Masters
in Marketing and is currently doing a PhD in Marketing & Social Media.
Emma has some excellent clients including the Kemmy Business School
at the University of Limerick. In this capacity Emma runs the
schools many social media platforms and also advises on marketing
social media strategy. In addition she has also many small to
size enterprise clients. Emma also runs social media workshops and
to one social media mentoring sessions for her clients. You can
Emma on Twitter:
@IntegralMrkting where she has over 2,000 followers,
is a native of Dromineer, Nenagh, Co.Tipperary.
- Introduction to Twitter
- How to build up followers
- Interacting on Twitter
- Do's and Don'ts - Etiquette
- Tips & Hints on using Twitter
- What is it?
- Why it's worth using in business.
- Creating a profile
- Tips & Hints on using Linked In
Aoife Rigney recently completed her Bachelor of Business (Honours) in
Information Systems Degree at Cork Institute of Technology. An entrepreneur
at heart, she has represented Cork Institute of Technology on the Towards
Creative Entrepreneurship Program in Southampton (UK) in January this year.
She has a passion for social media, search engine optimization (SEO) and all
things marketing and technology. Having worked with SMEs throughout Ireland
over the last few years, she has helped them to get to grips with their
online presence, developing strategies and supporting implementation. During
her Final Year in college, Aoife became a contributor for the popular
business website TweakYourBiz.com. Aoife loves to spend a lot of time
reading while online and is a techie at heart with marketing on the brain. You can find her tweeting morning,
noon and night! Follow her on Twitter -
Aoife will be covering the topics on Facebook & Google+
Is Facebook Right For My Business?
Build Your Page
Interacting on Facebook
Expanding Your Reach
Facebook Insights & Advertising
Hints, Tips and Guidelines
What is it?
Why use Google+?
7 Simple Guide to Your Google+ Profile
Google+ for Business
Hints, Tips and Guidelines for using Google +